Colas Team Cup
The Peacemaker Program: a lever for internal mobilization at Colas
International
The Colas Team Cup is an internal sports and solidarity challenge organized by Colas, a major player in the public works sector.
The Colas Team Cup supports several organizations, including Peace and Sport through a fundraising campaign for Peacemaker Naandi, an initiative highlighted by the participation of Paula Radcliffe, Champion of Peace and event ambassador.
How does Peace and Sport support this project?
Mobilizing athletes
Paula Radcliffe, Champion of Peace, was mobilized to inspire and motivate participants. Her role as ambassador raised awareness among Colas employees of the importance of sporting commitment to social causes, reinforcing the link between sport and solidarity.
Mobilizing employees
We contributed to the mobilization of Colas employees, by supporting Peace and Sport as a powerful lever of commitment for the internal Team Colas Cup operation. By integrating the values of solidarity conveyed by sport into this internal challenge, which brought together more than 58,000 participants who covered 2,000 km via the dedicated application, Colas multiplied the commitment of its employees, federating them through a sporting initiative around high-impact projects.
